The law of supply and demand – as well as its relationship to the economy – is a pretty easy concept to grasp.
When you have a huge supply of product the price is generally low. When demand outweighs supply, the price goes up.
But what happens when both the demand and the supply are worthless?
The Internet […]
Steve Jobs may just want to re-think his recent comments stating that people just aren’t reading anymore.
According to Publishers Weekly retail bookstores saw a 7.5% jump in sales during the month of November, bringing in nearly $1.19 billion dollars. And in case you’re thinking that it was just the holiday rush that spurred sales over […]
Many books about freelance writing, as well as many freelance writers, will tell you that branding yourself as a specialist is the key to getting high-paying gigs and steady work.
But there’s a great case to be made for being a generalist and Mark Newman writes a great post about it over at Folio Mag.
This idea comes from Anywired and it’s one that I’ve never thought of before.
Amazon sells metallic Cruzer Micro thumb drives for $9.95.When meeting a prospective client or networking with someone who’s worth the investment, hand them a micro thumb-drive containing your portfolio, your resume, your contact details, a PowerPoint presentation demonstrating your qualifications, or anything […]
I’ve been avoiding talking about the writer’s strike for a couple of reasons. The first one being that I don’t support strikes, nor do I support unions. The second one is that I believe that people should take responsibility for their own lives. If you think you’re getting a raw deal at your job, then […]
So I’m sitting here thinking about all aspects of running a freelance business, particularly about marketing, branding and fee structures.
I then asked myself the question: Would it be to anyone’s benefit to market themselves as a bottom feeder?
Okay, so you wouldn’t use that term, but hear me out.
Virtually every type of business has those at […]
There’s no doubt that Steve Jobs is a visionary. He’s a man who seems to know what people want - and don’t want - when it comes to technology. And one of the things he’s sure people don’t want is Amazon’s Kindle wireless reading device.
When speaking with NYT’s John Markoff at Macworld Expo, Jobs had […]
We’ve all heard that honesty is the best policy, right? Well for the most part, it’s true. Whether you’re marketing yourself, a product or a service, you should always strive to be honest about what it is you’re offering.
However, being honest doesn’t necessarily mean spilling your guts. You can be honest and still leave things […]
Yahoo news is reporting that Buddy Holly’s widow, Maria Elena Holly, is suing to stop the publication of the upcoming book Whatever Happened to Peggy Sue?
The book, authored by Peggy Sue Gerron, alleges that she is the woman who Buddy Holly’s hit song Peggy Sue is about. Gerron said that the book’s material comes from […]
There are literally thousands of freelance writers vying for the same jobs you are. You know you can write, but how else can you stand apart from the rest?
Consider having a professional looking logo designed.
A well-designed logo can do wonders for your branding and marketing strategies. It also makes you look more professional when you’re […]
