21 Apr
Because people get so much spam in their inboxes, the subject line in an e-mail is more important than a headline for an article. Even with a lackluster headline, many people still dip into the article’s body, become hooked, and continue reading. It’s a different story with e-mail, though. You have only one shot. If […]
Posted in Humor by: The Word Wrangler
6 Comments
13 Apr
Except for the stint I did as a bagger at the local grocery store back in high school, my father has never really understood what I did for a living.
Whether it’s selling computer software, graphic design or writing, my pop has never been able to explain to anyone exactly what I do. Whenever anyone […]
Posted in Humor by: The Word Wrangler
7 Comments
11 Apr
Sometimes meeting clients face to face can be intimidating. If they’re the head of a large company, you might feel a bit inferior, which can lead to blowing your chances of getting a freelance gig. Here’s an interesting strategy that you can begin employing right now that’ll help boost your confidence no matter what situation […]
Posted in Freelancing, Humor by: The Word Wrangler
1 Comment
07 Apr
I just got outbid on a freelancing job over at Elance. That’s fine because I understand that, to many business folks, price is the only issue. Just give me some really cheap words and I’ll be happy.
Here’s just a small example of the winning bidder’s talents:
This information is going to be interesting for those who […]
Posted in Copywriting, Freelancing, Humor, Rant by: The Word Wrangler
11 Comments
02 Apr
So you wanna be a freelance writer. You’ve purchased books by other successful freelance writers and read blogs of those who earn their living off their words. They’ll tell you their marketing secrets, their writing secrets and their secrets to driving traffic to your web site.
However there’s one secret they won’t tell you…but I will.
Ready? […]
Posted in Freelancing, Humor by: The Word Wrangler
5 Comments
13 Mar
I think that one of the worst jobs a copywriter or advertising agency can get is from a client that sells underwear. I say that because every single commercial for underwear I’ve seen in the past ten years or so is total ass.
Take for example the recent ads Hanes is running that feature Cuba Gooding […]
Posted in Advertising, Humor, Marketing by: The Word Wrangler
3 Comments
09 Mar
Charles Schulz was once asked how he dealt with writer’s block and his answer was, “Writer’s block is for amateurs.” To that, let me also add, “If you get writer’s block, you’re not trying hard enough.”
Now I admit that I don’t get writer’s block. Please, save your applause. It really has less to do with […]
Posted in Copywriting, Humor, Writing by: The Word Wrangler
4 Comments
18 Feb
Are you a dunce or a moron? Are you a single mom looking for something to do between pregnancies? How about a dropout? Would you like to have respect as a marketing expert AND as an author? Well, put down your crack pipes and your beer bongs! If you have access to a computer and […]
Posted in Humor, Rant by: The Word Wrangler
No Comments
16 Jan
We’ve all heard that honesty is the best policy, right? Well for the most part, it’s true. Whether you’re marketing yourself, a product or a service, you should always strive to be honest about what it is you’re offering.
However, being honest doesn’t necessarily mean spilling your guts. You can be honest and still leave things […]
Posted in Humor, Marketing by: The Word Wrangler
No Comments
08 Jan
One of my favorite blogs is Screw You! because Kathy often gives us the lowdown on some of the low paying jobs out there for us writers.
I found a great one today. From Elance:
I need a writer to write 250 word articles. I will pay $1 per article.
It’s unclear whether they need articles of 250 […]
Posted in Freelancing, Humor by: The Word Wrangler
2 Comments